Retail pop up builders: Are VR experiences the future of retail pop-ups?
The retail pop-up has long been a staple of successful brand expansion.
The retail pop-up has long been a staple of successful brand expansion.
The idea of what art is has evolved considerably in recent years. Sculpture and construction have always had a part to play but the public art installation is something relatively new to the past 50 years.
The concept of a ‘pop-up’ bar has been around for quite some time, with brands and business owners offering unique and often outrageous venues that attract the more adventurous socialite.