Fendi Peekaboo Vending

Project Name: Fendi Peekaboo Vending
Designer: Chameleon Visual & Fendi
Client: Chameleon Visual
Location: New Bond Street, London

The Peekaboo vending machine was conceived for the launch of Fendi’s new flagship “Maison” based on New Bond Street to doll out high-end, fashionable products, to woo passionate shopaholics.

For what essentially looked like an easy gig at the time the amount of disciplines all combined into such a small space was actually incredibly hard to deliver. Tempered glass, high quality upholstery, bubble free laminating, 24c gold plating, led lighting, neon lighting, engraving, to name but a few.

Fendi are understandably hard task masters but the end result was something we were very proud to take a step back and give ourselves a pat on the back.